With marketing automation, you can effectively plan marketing activities to improve the process of quality lead generation. You can also measure the performance and effectiveness (ROI) of campaigns.
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CRM software that helps you sell smarter, better, faster.
Plan, execute and monitor the performance of your marketing activities.
Zoho CRM
Whether you’re exhibiting at a trade show or hosting a customer conference, you’ll want a place to plan ahead and keep your team organized. Set budgets, assign ownerships to tasks, and measure the success of campaigns—all from Zoho CRM.
Zoho CRM
Create email campaigns inviting prospects to visit your trade show booths, and schedule your follow-up emails using advanced email marketing (powered by Zoho Campaigns). You can keep track of your email open rate, click rate, and bounce rate. After events are over, move your new leads through your sales funnel using drip campaigns.
Zoho CRM
Build web-to-lead forms for your landing pages using a simple drag-and-drop interface. Capture information about attendees and use CRM to keep track of which events your leads have attended.
Zoho CRM
Zoho CRM combines sales data with Google AdWords spending so you can figure out which ads help you convert leads to customers. Spend your dollars where they count and get a better return on your investment by targeting advertisements toward your most profitable campaigns.
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First Direct Corporation
Bob Ritter, President
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