Zoho Marketing Plus – An All-in-One Marketing Platform for Your Multi-Channel Marketing Activities

| September 15, 2021, By Bob Ritter.

Zoho Marketing Plus - All-in-one Marketing Plus

Zoho Marketing Plus is a unified platform that brings all your marketing activities together. Marketing your products and services on a single channel isnt enough for todays consumers. You need to engage your customers through your website, digital ads, social media, email marketing, webinars, and events. With Marketing Plus, you can create, manage, and measure all your marketing efforts from one single platform.

 

Marketing Plus Designed to Capture Your Entire Marketing Lifecycle

From planning to executing marketing campaigns, Zoho Marketing Plus ensures your business reaches customers at the right time across multiple channels. It brings your teams together and automates marketing operations. With a unified marketing process, you get more visitors, more leads, and more conversions.

 

1. Multichannel marketing

Zoho Marketing Plus provides a centralized platform to manage the following marketing campaigns:

  • Email and SMS – Create, test, send, and measure your email and SMS campaigns.
  • Social Media – Manage all social media channels, such as Twitter, LinkedIn, Instagram, YouTube, Google My Business, and Facebook through Marketing Plus.
  • Webinars – Create and launch your webinars to engage customers.
  • Surveys – Create and send surveys to better engagement.
  • Presentations – Get a presentation tool to create and present your marketing ideas or product launch through Marketing Plus.
  • Events – Do you host events? You can now plan and run your events through Zoho Marketing Plus.

Multichannel Marketing with Marketing Plus

 

2. Marketing Collateral Management

No matter what type of marketing collaterals you need to create, you can easily manage and work together to publish content seamlessly. Marketing Plus lets you manage documents, presentations, sheets, and files with seamless collaboration and AI-powered document assistant, Zia.

Marketing Collateral Management with Zoho Marketing Plus

 

3. Marketing automation

Engage your audience based on the way they interacted with your brand. Design customer engagement journey with pre-existing automation templates to save time and effort. Access engagement-specific reports to measure how effective are your marketing efforts.

Marketing automation with Zoho Marketing Plus

 

4. Complete campaign management

With Zoho Marketing Plus, you get a comprehensive campaign workspace to manage all types of marketing campaigns. Create campaigns, track status, and measure the campaign progress – all from one single platform.

Complete campaign management with Zoho Marketing Plus

 

5. Get unified marketing analytics

Zoho Marketing Plus lets you combine data across your marketing projects and provides a complete marketing picture. The power of unified marketing analytics helps you analyze how campaigns are performing and where you should invest more.

Get unified marketing analytics with Zoho Marketing Plus

 

6. Track website performance

Track how your visitors are interacting with your website with heat maps, scroll maps, and attention maps. Do A/B tests and analyze your links to get a complete view of your website performance.

Track website performance with Marketing Plus

 

7. Unified brand management

Manage all your brands from one single platform. From channels, campaigns, to users, Zoho Marketing Plus makes brand management easier and better.

Unified brand management with Zoho Marketing Plus

 

Conclusion

Zoho Marketing Plus is your all-in-one marketing platform that increases customer engagement for your business at every touchpoint. It comes with a set of apps that can improve your team’s productivity and increase marketing ROI.

Ready to unify your marketing efforts? Get a free demo for Zoho Marketing Plus.

If you need help from Zoho experts to implement Zoho Marketing Plus for your business, get in touch with us.

Bob Ritter

President

(845) 221-3800

Zoho CRM helps streamline your organization-wide sales, marketing, customer support, and inventory management functions in a single system.

An all-in-one platform for customer engagement. Zoho CRM Plus gives your team 360-degree, contextual view of every customer interaction.

Zoho ONE with its six sets of applications is a revolutionary all-in-one suite to run your entire business. There are over 45 different applications included with Zoho ONE!